Why Hotel Websites Lose Bookings on Mobile

Five mobile mistakes that cost hotels direct bookings. How should hotels optimize websites for phones? By Kathleen Kubota Senior Director of Integrated Marketing, Screenfire Your hotel website may look great…

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Influencers Are the New Financial Advisors

As more and more individuals look to social media influencers to answer their personal questions, financial services companies need to develop partnerships with these creators if they want to acquire…

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How Hotels Win on Google Travel

5 Ways to Improve Your Hotel’s Visibility on the Google Travel Platform. Understanding how different hotel marketing elements work together on Google Travel. Best use of Google Travel for hotels….

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Build Trust Before the Bad Review

Reputation management is crucial to inbound for estate planning law firms. How can a firm use it to drive future leads? By Erik Garcia Marketing Specialist, Screenfire Media A couple…

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