Your hotel website isn’t a brochure; it’s a booking engine. Never forget to optimize for bookings. Create a guest journey that leads to room nights! By Kathleen Kubota, Director of…
Read MoreYour hotel website isn’t a brochure; it’s a booking engine. Never forget to optimize for bookings. Create a guest journey that leads to room nights! By Kathleen Kubota, Director of…
Read MoreIf you’re looking to grow revenue, the solution may be hiding in your hospitality marketing. These five areas are a great place to start. By Kathleen Kubota Director of Integrated…
Read MoreYour hotel is great, so why isn’t your booking pace? Getting the hotel marketing fundamentals right can make a meaningful difference in demand. By Kathleen Kubota, Director of Screenfire Hospitality…
Read MoreHow can hotels and hospitality businesses use their past guest email lists as a marketing channel? And why is this so underutilized? By Kathleen Kubota, Director of Screenfire Hospitality Group…
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